Solutions Overview
Looking for help with usability?
We were a pioneer in the field of usability and are delighted to be celebrating our 20th year in business. In direct response to our customers' needs, we have built the strongest portfolio of usability and user experience methodologies in the industry. If you need usability testing for your website, we believe we do it better than anyone. If you need to measure and continuously improve your site's user experience, our patented WebIQ® survey technology makes our Attitudinal Analytics® reports the most actionable in the industry. If you think your needs are unique, contact us and let's start a dialog. That's how we've built our client list and grown our business for 20 years.
- Usability Testing: Our user experience professionals watch customers interact with your website, software application or product in a controlled setting. These qualitative methodologies can be productively employed in tandem with questions arising out of web analytics data, as well as being an essential part of testing new site features, functionality, or redesigns.
- Online User Experience Research: These programs provide answers to the WHY questions that constantly arise from your web analytics data. Every site fails some segment of its visitors at some point. Visitors who fail are 43% less likely to recommend your site and 45% less likely to return than visitors who succeed. Our proprietary analytical framework lays out a prioritized set of findings and recommendations based on eliminating the causes of visit failure at their root, wherever they may arise in the user's journey.
- Field Studies & Focus Groups: We take our testing methodologies to the field where specialists moderate focus groups and/or observe customers interacting with products in their natural environment.
Our solutions cross international boundaries. We can help you with all your global, multilingual user experience research, as well as your US-focused Hispanic user experience studies.
Contact Us and we'll get you started right away.
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